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Lightweight bottle saves glass |
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Saturday, 28 April 2007 |
The first 70cl drinks bottle weighing in at less than 300g has appeared on supermarket shelves in the UK, paving the way for a significant reduction in wasted glass.
The bottle, believed to be the lightest spirits bottle in the world, has been pioneered by the Co-op and will be used for the supermarket's own-brand whiskey.
Much attention has been paid to the efforts made by large retailers in reducing the waste from their plastic bags, either by using more recycled or biodegradable material in their manufacturing or cutting their weight and therefore the amount of materials required per bag.
However, many retailers have also been trying to reduce packaging waste elsewhere in their operations and the Co-ops lightweight whiskey bottle is a shining example of that.
The 298g bottle is designed to reduce manufacturing costs, cut carbon emissions and minimise the amount of glass being used in packaging.
Source: Edie news centre
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